It's funny that as flawed as Tony Soprano is, people still wanna be like him. It's not a feature unique to Tony or even The Sopranos in general, as plenty of dude see the antihero protagonists of American Psycho, Mad Men, and Breaking Bad and think something to the effect of, "He just like me fr."
But how many wannabe Carmelo Sopranos are out there, really?
Maybe more than you think. Maybe.
The "Mob Wife" aesthetic, as TikTok's calling it, does have impressive visibility for something conceived mere days ago. The term has over a quarter-billion views on the app, with some of the viral TikTok explainers asserting that the "clean girl" look is out; the mob wives are here.
Basically, the mob wife look boils down to a couple key elements — just remember, if Carmela could do it, you should too.
The makeup is LOUD. The hair is BIG. The sunglasses are BIGGER. The jewelry is GOLD. The jeans are TIGHT. The shoes are EXPENSIVE. The jacket is FUR (or faux, at least).
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The mob wife aesthetic is the antithesis of subtlety. Gaudiness is lauded and indulgence, like an overstuffed Italian dinner table, is everything.
Ironic that we're talking about the all-out mob wife look about a year after the birth of quiet luxury, its polar opposite. If quiet luxury is an upscale NYC penthouse, mob wives are a two-story McMansion in Noo Jawsey or Staten Island.
Admittedly, the mob wife movement does feel like a greater extension of the post-Y2K 2014 Tumblr aesthetic that's currently informing much of culture, so it doesn't feel like that much of a stretch for TikTok to toy with a curveball aesthetic.
That was back when Mob Wives was airing, by the way. Remember Mob Wives?
What I'm actually curious about, though, is if anyone is actually participating in the mob wife aesthetic. Like it's well and good to put on big eyelashes and pleather leggings for a TikTok video but is anyone actually adopting the look?
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The mob wife aesthetic feels more like a costume adapted from a half-serious TikTok that went viral than a proper stylistic push. That's not a bad thing, either, just a matter of fact.
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Somewhere along the way, like a game of telephone, the mob wife aesthetic mutated from joke to sincere, though the folks purposely affecting the mob wife look typically tone down the extremes to toned-down hair, slightly-exaggerated makeup, modestly provocative clothes.
The end result is less mob wife than Long Island-core, really. But who would actually go full-on mob wife besides, y'know, actual mob wives?
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These kinda TikTok trends are pure ephemera. An idea formulated in a video that goes viral in the morning inevitably inspires a host of iterators and reiterators that take it mass by noon before it dies a cheugy death by dinner.
Wherefore art thou, coastal grandmas? Tomato girls? Goblin mode enjoyers?
Don't get me wrong, there are plenty of ideas born of TikTok that have long tails and the app really is a great bellwether of trends to come.
It allows you to see popular opinion formed in real time and many of the trends that bubble up into proper aesthetics at the very least speak to a culminative idea that may itself be only an offshoot of a bigger picture.
Consider the myriad Y2K offshoots that you've never heard of that're nevertheless patiently documented on the Aesthetic wiki: fairycore, fantasY2K, 2K1, cyber grunge. By comparison, mob wife ain't so crazy.
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Even still, I wouldn't expect the fascination with mob wives to last much longer than the other aesthetic du jour, despite what the many enterprising PR people who've flooded my inbox with timely "mob wife" products may hope. It's not sincere or aspirational (or even really specific) enough to have the legs necessary to earn longevity unless it becomes a generalized (and essentially meaningless) generalization in the same way as quiet luxury.
Apologies to all the actual mob wives (and goomahs) out there. The whole TIkTok mob wife thing is oogatz.
This article was published on January 18 and updated on January 25.
The starting point of the mob wife look is typically a simple all-black outfit, which is then adorned with eye-catching statement pieces like lush faux-fur coats, bold jewelry, boots and even some animal-print accessories.
"Mob wife" style is a fun, catchy way to describe the titular women's quintessential outfits: Think oversized sunnies, fur statement coats, ever-trendy leopard print, and large-and-in-charge jewels.
The mob wife look is pretty nebulously defined but it typically comprises fur, leather, leggings, and plenty of gold. Big shades are a must. And fashion brands delivered: YSL's mob wives were elegantly sultry, their hair demurely covered but their furs and jewelry intact.
Fans of the mob-wife aesthetic might specifically draw inspiration from dishes like Blue Apron's one-pot tomato and parmesan risotto or cheesy pesto gnocchi. "Pasta is a go-to dish because of the love mob wives have for Italian cuisine," the Blue Apron team says.
And crucially, despite the latter's pared-back approach to dressing and simple make-up, the clean girl look is incredibly difficult to achieve without naturally perfect skin and hair. A mob wife, on the other hand, is exciting, vibrant, dangerous and a little messy – making the style more forgiving and approachable.
The “mob wife” aesthetic was popularized on TikTok through influencer Sarah Jordan Arcuri, the self-proclaimed “Mob Wife Aesthetic CEO.” The style quickly took off, with celebrities like Hailey Bieber donning an oversized fur coat and sunglasses at night.
The Trend. While a deep red acrylic nail was the preferred look of Miss La Cerva, the quintessential mob wife nail look will always be an extra long, extra square, extra white French tip. It was the go-to look for Carmela Soprano, Elvira of Scarface fame, and, of course, the mob wife, Big Ang. Getty Images.
In millions of TikTok videos, 2024 has officially been hailed as the "year of the mob wife." The style is big, bold, and often involves a (real or faux) fur coat. There's no "quiet luxury" here, honey — a true mob wife always makes an entrance. Where TikTok goes, the rest of the world follows.
It's totally taken over." Acuri's Instagram Highlights feature women embracing the mob-wife aesthetic, which means fur coats, flashy jewelry, animal prints, leather jackets and glamorous makeup. She calls it "The Mob Wife Movement." "It's all the girls that have been tagging me [for] their mob-wife looks.
According to Trivieri, the mob wife look is for the people who don't identify with minimalistic style of the clean girl or quiet luxury aesthetic. "The whole Y2K thing felt a little younger," the New York-based content creator told the magazine, "and I think this is a little bit more mature, sexier, and bold."
In one of the earliest videos linked to this trend, influencer Sarah Jordan Arcuri, the self-proclaimed “Mob Wife Aesthetic CEO,” — broke down how to dress like a mob wife. “You need to start with an outfit that is comprised of entirely black garments.
Mob wife fashion is synonymous with opulence, exuding a sense of confidence and authority. Drawing inspiration from iconic figures like Carmela Soprano and Victoria Gotti, this style embodies a blend of high fashion and streetwise sensibility. Advertisem*nt.
The face. Killer cheekbones are de rigeur so it's time to fall back in love with a hard, unapologetic contour. “Mob Wife Makeup is a tougher variation of an '80s power makeup," says Neil. "So drop the pretty blush and shape the face with bronzer and champagne gold highlights. It's all about the money, honey!”.
DiMichele, a mother of three, was facing up to six months in prison under a plea agreement. Instead, she will be on probation for four years and will have to pay $40,000 in restitution.
The mob wife look is defined by a strong and dynamic manner that gives women a chance to exhibit their authority and refinement while also expressing themselves in an exquisite and bold way, explained Gupta.
The look unites several microtrends—leopard print, faux fur coats, statement tights, chunky gold jewelry—currently ripping through social media. Style them together and you get the mob wife aesthetic.
Quiet luxury is out, and the "mob wife" era is in, according to a recent viral TikTok video. The "mob wife" aesthetic can be achieved with bold accessories such as gold hoop earrings, a leopard print jacket or vintage fur — items that can often be found by shopping secondhand.
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